Specials

Bookie Specials

Use these bookie specials or see all the free bets you can take advantage of.

Bookmakers regularly run offers for both new and existing customers. Existing customer betting offers are made available on betting sites as a way of rewarding loyal players, while new customer betting offers are a way for bookmakers to expand their player base, but at the same time taking advantage of a new customer offer can often work to your benefit.

In order to separate themselves from the competition, betting sites often offer a number of different betting promotions to punters. These can include, but are not limited to, free bets, first deposit bonuses and enhanced odds on specific bets.

If you use them responsibly, free bets and promotions can be a fantastic vehicle to boost your betting bankroll. On this page we have information on the latest betting specials, and we update the page daily, so make sure you check back regularly for new offers!

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Bookmaker Promotions

You’ll find that at least one well-known bookmaker will make a new betting promotion available every day. It’s rare that a day goes by without at least one high profile sporting event taking place, and betting sites are keen to bring in new customers no matter what day of the week it is!

As football is the most popular sport to bet on, it’s to be expected that the weekend brings with it a large number of special offers such as free football bets and enhanced odds on a team to win a particular match.

Daily horse racing offers are also commonly found on these pages, as well as enhanced odds specials for darts, tennis, golf and other popular sports.

It’s worth bearing in mind that some offers require you to pay attention to any promotion codes that may be necessary in order to claim a free bet or special offer, but providing you follow the simple instructions, you’ll be able to take advantage of such an offer.

Some betting offers may also be in the form of a free in-play bet. In-play betting offers generally work in the same way as the standard daily promotions, but the key difference is that you can only claim them once an event is underway. As an example, if a bookmakers offered a free in-play bet on Liverpool vs Manchester United, it may be that you are unable to claim the offer until kick-off. In-play free bets generally tend to be of smaller value – perhaps £5 or £10 – but occasionally bigger offers are available, and more often than not they are worth claiming as an additional way to beat the bookie!

Football betting offers are without doubt the most popular kind of bookie special throughout the year, but betting offers for other sports and widely found, including daily horse racing betting specials.

The Cheltenham Festival is without question the highlight of the horse racing calendar in the UK and the four-day meeting is peppered with free bets, bookie welcome bonuses and various enhanced odds specials, while offers for other big events such as the Grand National and Royal Ascot are always available.

But in addition to the big racing meetings, you’ll find daily price boosts and other free bets on racing throughout the week, with racing taking place most days throughout the year!

What are Enhanced Odds?

Enhanced odds offers are becoming more and more popular with the best betting sites. They generally are short-term offers where increased odds on a particular bet are available. Often, they are available for new customers, and it could be that the odds on a football team are boosted from odds-on to as big as 30/1 to win that one match.

Such big enhancements are a method used by bookmakers to attract new customers. There’s no catch as such, although there is usually a limit to the amount you can bet. Despite the restriction on how much you can bet at the enhanced price, such offers are still good value, and are often a great way to get started with a new bookmaker.

Enhanced odds bets are generally settled in one of two ways – in cash or free bets. Using the 30/1 example, if the offer is for any winnings to be paid in cash, then you’ll get just that: A 30/1 bet with the entire winnings credited to your account as cash.

If the enhanced odds offer is paid in free bets and your bet is a winner, then you’ll be paid out at the normal price straight away, before the bookmaker you have placed the bet with tops up an additional amount to reflect the enhanced price with free bets which you can use on future events.

As enhanced odds offers are usually only available for a short period of time (usually in the hours leading up to the start of an event, although occasionally two or three days in advance), we update our offers pages regularly. We feature the best betting offers on our home page, but if you can’t see a particular offer, make sure you’re refreshing this bookie specials page for the very latest enhancements and special offers.

Betting Promotions & Specials


Bookmakers have a number of offers to reward loyal players or as acquisition offers for new customers. When you are considering switching firm these offers can work to your benefit.

In order to separate themselves from the competition, bookmakers often offer promotions to their customers. These can include, but are not limited to, free bets, first deposit bonuses and enhanced odds on specific bets.

If you use them responsibly, betting promotions can be a fantastic vehicle to build your bankroll. Stay tuned to this page as we bring you all the latest on promos from various sportsbooks which we think can be used to your advantage across many different sporting codes.

Bookie Specials FAQs

Are enhanced odds offers better than a regular free bet offer?

Enhanced odds offers can be a great way to boost your bankroll with a new bookmaker. If you are looking for big odds on a particular sporting event, without having to stake a high sum of money (often such offers restrict how much you can bet at the bigger price), they are often the best to get the most value from a bookmaker.

Regular free bet offers for new customers vary from bookie to bookie. Rarely these days are no deposit free bets available, and new customer offers tend to be in the form of a free bet to the value of your first deposit (such as Bet £10, get a £10 free bet), or perhaps a multiple amount in free bets based on your first deposit (a popular one currently being Bet £10 and receive £30 in free bets).

For some punters, the regular free bet offer will be seen as the better option. It comes down to whether you want the big odds to bet on just one match, or if you want to bet on more than one event. For many, the latter may suit. If you’re looking to take advantage of the many ‘standard’ free bet offers out there, we have details of all the current offers available, including any required free bet promo codes to claim such offers.

Do bookmakers have enhanced odds offers for existing customers?

The majority of enhanced odds betting offers are aimed at new customers, but bookmakers do produce offers for existing customers from time to time.

You’re more likely to find enhanced odds offers for existing customers when there are major sporting events taking place. Big football matches and the Cheltenham Festival are just two examples of times when free bets for existing customers and enhanced odds offers are more likely to be found.

Are there any free bets for existing customers?

Free bets for existing customers can be found from time to time. Granted, they are not as common as new customer offers, which can be frustrating.

But the best bookie sites are keen to reward loyalty and, if you’re a regular with a particular bookmaker, you may find that you’re repaid by that particular betting site in the form of free bets.
FreeTips.com has details of the top bookmakers offering free bets for existing punters.

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