Best UK Betting Sites

There are dozens and dozens of licensed online bookmakers in the United Kingdom. It’s hard to rank them, but our comprehensive bookmaker reviews and guides should help you out if you’re looking to find a new betting site to join.

We look at all aspects of betting with an online bookmaker before deciding who makes it as one of the best UK betting sites and there are a number of factors to take into consideration, from any free bet offers, to the range of sports available to bet on, to how good their odds are, to withdrawal times, customer service and more!

Our guides to UK betting sites are compiled by our expert team of writers, who between them have decades of experience in the betting industry.

Top UK Online Bookmakers

Best UK Betting Sites

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Join now Visit bet365

bet365: Use the bet365 Bonus Code NEWBONUS. Up to £100 in Bet Credits for new customers at bet365.  Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. The bonus code NEWBONUS can be used during registration, but does not change the offer amount in any way. 18+


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Join now Visit Novibet

Novibet: 18+ | UK new customers only | Use Code "NEWBONUS" | KYC verified | Max £20 free bet | Min bet £20 | Min odds 7/10 (1.70) | Free bet stake not returned | Certain Markets/sports/payment methods restrictions apply | Qualifying bet must be made within 30 days | Free bet valid for 30 days | T&Cs Apply | General Promo Terms Apply


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Join now Visit GGPoker

GGPoker: Use the promo code NEWBONUS. is a brand name of NSUS Limited licensed to conduct online gaming operations by the UK Gambling Commission. 18+ only. Gamble responsibly.


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Join now Visit Sportingbet

Sportingbet: In order to participate in this Promotion, an Eligible Player must place the necessary Eligible Bets for each respective Challenge during the Promotional Period. There are four Challenges, as follows: Acca Challenge; Football Challenge; In-Play Challenge; Casino Challenge;


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Join now Visit QuinnBet

QuinnBet : If your account has Sportsbook losses at the end of your first day's betting, QuinnBet will refund 50% of your losses as a Free Bet up to £25 (min 3 bets) Plus 50 Free Spins on Grand Spinn. Even if your account is up, you're guaranteed a £5 Free Bet Plus 50 Free Spins provided you place at least 1 bet of £10 or greater at the minimum odds. T&Cs apply | 18+ New UK Customers Only |

Paddy Power

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Join now Visit Paddy Power

Paddy Power: New customers only. Place your FIRST bet on any sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using Cards or Apple Pay will qualify for this promotion. T&Cs apply.

Hollywood bets

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Join now Visit Hollywood bets

Hollywood bets: Loyalty Bonus: Up To £10 In Weekly Free Bets. T&Cs apply. 18+ only.

William Hill

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Join now Visit William Hill

William Hill: 18+. Play Safe. New customers who sign-up via Mobile using promo code S60 only. 1x per customer. Min £/€10 bet. Min odds 1/2 (1.5). Free bets of 4 x £/€10 issued after first qualifying bet settles. Max £/€20 Bonus. 35x wagering requirement. Max redeemable bonus: £25. Casino bonus expires after 72 hours. UK & Eire only. Additional T&Cs, including free-bet, game, location, payment method and stake contributions apply. See full terms on


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Join now Visit bwin

bwin: Register and deposit £/€10 or more. Place a Sport bet up to £/€10 at odds of 1/1 (2.0) or greater. If it’s not a winning bet, you’ll get up to £/€10 back as a FreeBet. 18+ only. T&Cs apply.


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Join now Visit Unibet

Unibet: 18+ New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 35x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply.


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Join now Visit kwiff

kwiff: 18+ New Customers only. The Promotion operates as a £/€20 Surprise Bet when you place a bet of at least £/€10 on any market with odds greater than or equal to 1.50 as your first bet.

NetBet Sports

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Join now Visit NetBet Sports

NetBet Sports: 18+ only. Ts and Cs apply. Customers will qualify for the Free Bet and Free Spins once their first £30 qualifying bet on sports has been placed and then settled on the account.


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Join now Visit BetNeptune

BetNeptune: New Players Only. Minimum £ 10 qualifying bets. No cash-outs allowed. Free bet is a one-time stake of £ 10, minimum odds of 1.5, stake is not returned, maximum Conversion £ 20, 10X wagering the winnings, valid for 7 Days from issue. Excluded Skrill deposits. Full Terms apply. 18+ only.

Grosvenor Sports

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Join now Visit Grosvenor Sports

Grosvenor Sports: Maximum stake is £10. Exclusive to new members. Keep it fun – set your deposit limit. T&Cs apply. 18 Plus.


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Join now Visit VBet

VBet : Only available to verified customers registered from 12.12.20 to 12.03.21. Place a first sports bet (min. £20; min. odds per selection - 1.8). Get £10 in free sports bets + 10 free spins on eligible NetEnt games if you lose. Get 10 free spins on eligible NetEnt games if you win. T&Cs apply. 18+. Please gamble responsibly.


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Join now Visit Coral

Coral: 18+ only. T&Cs apply. Gamble responsibly. 18+ New UK+IRE customers. PayPal and certain deposit and bet types excluded. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply.


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Join now Visit Boylesports

Boylesports: *18+. Mobile exclusive. Min stake £10. Min odds Evs. First bet only. 30 days to qualify. Free bets expire in 7 days. Cashed out bets won’t apply. Payment method restrictions. UK customers (Excluding NI) only. One Free Bet offer per customer, household and IP Address only. T&Cs apply


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Join now Visit Ladbrokes

Ladbrokes: 18+ New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 7 days on sports, stake not returned, restrictions apply. T&Cs apply.


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Join now Visit STS

STS: 18+. New depositing customers only. Promotion valid from 08/06/2021 until further notice. First deposit min. £20. Wager min. £100 on any sportsbook-related markets, single or accumulator bets, pre-match or in-play, with min. odds of 4/5. £5 cash for each £100 wagered. Up to £50 cash in total. Deposit method restrictions apply. Full T&Cs apply.

Mr Play Sports

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Join now Visit Mr Play Sports

Mr Play Sports: Deposit £10 or more. Bet £10 at min odds of 2.00 (1/1). Get £10 bet token. T&Cs apply. Over 18s.

Mr Green Betting

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Join now Visit Mr Green Betting

Mr Green Betting: 18+ only. Ts and Cs apply


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Join now Visit betfair

betfair: New customer offer. Place 5 x £10 or more bets to receive £20 in free bets. Repeat up to 5 times to receive maximum £100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. Payment restrictions apply. T&Cs apply.


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Join now Visit Mansionbet

Mansionbet: New customers only, min deposit and bet £10 (£20 if E/W bet) from UK Debit card only. Paypal not accepted. Min odds evens (1/5 per multi selection). 2 x £10 Free Bets valid for 7 days, stake not returned, no cash out. T&Cs apply


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Join now Visit Betfred

Betfred: New 18+ UK only. Bets placed and settled between 20/09/21 – 03/10/21. Promo code BETFRED40, deposit and place first bet of £10 on Sports (Evens+) in one bet transaction. £40 in Free Bets credited within 10 hours of settlement, 7-day expiry. E-Wallet & Prepaid Card restrictions apply. Full T&Cs Apply.

Star Sports

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Join now Visit Star Sports

Star Sports: New customers only. Min stake £10. Min odds evens/2.0. Free bet up to value of initial stake (win part only) credited if selected event/result occurs. Max free bet £50. Free bet valid for 7 days. Full terms apply. 18+.

Leo Vegas Sport

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Join now Visit Leo Vegas Sport

Leo Vegas Sport: New customers only. Deposit £10 min and claim in ‘my offers' 1x100% mobile in-play profit boost. Max stake £10. Max extra winnings £100. Valid for 30 days. Skrill/Neteller deposits do not qualify. 18+ Full T&Cs apply


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Join now Visit EnergyBet

EnergyBet : 18+. The UK only. Available for new players who have registered at EnergyBet after 31.08.2020 and valid only for their first qualifying Sportsbook bet. Cash stakes only. Min. £10 deposit required. Min. total odds of 3/4. Min. odds for each selection 1/4. Bonus amount £10. Bonus funds to be wagered 1x on odds of 4/5 or higher. Bets placed for both sides, with the same outcome and for the same event, will be disqualified. Virtual Sports bets do not qualify. Cashed out bets do not qualify. Other T&Cs apply. Please bet responsibly.

Karamba Sports

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Join now Visit Karamba Sports

Karamba Sports: 18+ only. Minimum deposit £10. Ts and Cs apply


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Join now Visit Marathonbet

Marathonbet: 18+ only. T&Cs apply.


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Join now Visit Smarkets

Smarkets: 18+ only. T&Cs apply.


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Join now Visit BetRegal

BetRegal: New customers only. Max one £10 free bet. Paid as bonus token with min odds req. 18+ only. T&Cs apply.


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Join now Visit SBK

SBK: 18+ only. Gamble responsibly. Ts and Cs apply


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Join now Visit Partypoker

Partypoker: New players only; min €10 deposit; €10 or €40 Free Play generated as tickets. 7-day ticket expiry. Full T&Cs apply.


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Join now Visit Pokerstars

Pokerstars: 18+ only


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Join now Visit Spreadex

Spreadex: New customers only. Ts&Cs apply. 18+


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Join now Visit Betbull

Betbull: New users only. Min deposit £20. Place qualifying bets of £10 to £50 in first 7 days after deposit to unlock free bets. Free bet rewarded as 4 free bets that total first deposit amount. Min odds 1/1, 3+ legs & expire in 7 days. Winnings credited in cash. Full T&Cs apply.


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Join now Visit BetAtHome

BetAtHome : Log in (register if necessary) and top up your betting account. Click on "Redeem bonus" under "My Account". Enter the bonus code FIRST – Done! After that 50% of the paid amount (up to a maximum of 200.00 GBP) will be credited to your betting account.


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Join now Visit LVBet

LVBet: 18+ only. New players after 30.09.2020. Valid on first Sports bet. Min. dep. £10 req. Min. £10 wag. on the first bet with min. total odds of 3/4 to qualify. Bet must be settled. Bonus Wag. req.1x on min. 2-fold Acca bets (min. 1/4 odds each selection) with min. final odds of 4/5. Virtual and cashed out bets do not qualify. One-time offer. Bonuses credited following working day. T&Cs apply.


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Join now Visit FansBet

FansBet : New customer offer; Place first £10 bet on sports with 3 legs at odds of 1.3 or greater per leg; Free Bet and Free Spins credited after the qualifying bet has settled; Free Multiple Bet must contain 3 legs at odds of 1.3 or greater per leg; Free Bet and Free Spin stakes not returned; No wagering requirements on winnings; £200 max win; T&C’s apply; 18+ Please bet responsibly.

Sport Nation

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Join now Visit Sport Nation

Sport Nation: Key Terms: New customers only. Place the 5 specified bets to earn Free Bets. Each leg must have minimum odds of 1.8 (4/5). Applies to bets on sport only. Valid once per customer. Free Bet valid for 7 days. Free Bet max winnings is 20x Free Bet stake. Offer valid for 30 days after registration with SportNation.

    UK Betting Sites Facts
  • Best UK Betting Sites
  • Top UK Online Bookmakers
  • Best UK Bookmakers
  • Best UK Bookmakers for Football
  • Best New Online Bookmakers in the UK
  • Top UK Online Bookies
  • Best UK Betting Prediction Sites
  • Top UK Betting Sites FAQs

Best UK Bookmakers

The number of licensed online bookmakers in the United Kingdom continues to grow and online betting in the UK is more popular than ever. Although some UK bookies stand out from the crowd, the best betting sites available have a fairly similar offering, focusing on the most popular sports such as football and horse racing.

The best betting site for football betting is widely seen to be bet365, who arguably have the most in-depth range of football leagues and competitions to bet on, as well as an amazing live streaming service and a comprehensive in-play betting service.

They also have a very good welcome bonus for new customers, with a much higher value compared to a lot of the competition providing you use the right promo code when you join. Join them using the bet365 bonus code NEWBONUS and you can get their best offer, which at time of writing is a whopping £100 in free bet credits.

As well as covering football and horse racing, the best UK bookmakers also have extensive coverage for those looking to bet on cricket, darts, tennis and US Sports, and most – if not all – have live in-play betting. Others have live streaming available as well for some sports.

Our bookmaker reviews on this page, along with our star rating guide, should provide you with details you need on the current top UK betting websites. Our list of the best UK betting sites does change from time to time as we are continually reviewing what each bookmaker has to offer. Likewise, we regularly review new betting sites as they launch!

Best UK Bookmakers for Football

Football betting is extremely popular in the UK, and how you reach a conclusion on the best UK betting sites may well depend on what your priority is when it comes to your football bets.

As already noted, bet365 is a must for football fans. It is without doubt one of the best betting sites for punters in the UK. bet365 cover an enormous number of leagues from all around the world, and have arguably the best in-play offering as well if you’re looking to bet live.

Some punters may care only about the best odds available on a particular football match or competition, however, and although bet365 are typically one of the strongest on odds, there are times where other UK betting sites have a slight edge over them. We’re big fans of BetVictor, Paddy Power, Unibet and William Hill when it comes to football betting as well.

Our comparison tables will tell you about the UK betting sites offering the best odds, as well as those with live streaming, bookie specials, the best customer service, and the quickest withdrawals as well.

Best New Online Bookmakers in the UK

New betting websites seem to appear nearly every month in the UK, and most of them are trying to offer something new. The majority of betting sites for UK punters cover a similar range of sports, so new bookmakers trying to make a name for themselves can often try to catch your attention by offering larger free bets compared to the established betting websites already out there.

In addition, new betting sites may look to offer slightly better odds than the competition, plus the rise in Virtual Sports, eSports and non-sporting markets such as political betting and betting on television shows provides new bookmakers with several other angles as they try to bring in new customers.
On this page, we only list new UK betting sites with a licence to operate in the UK, but if you’re located elsewhere in the world, we also have plenty of information on new betting sites in your country.

We don't list every licensed UK betting site, however those who are mentioned on this page have been evaluated and tested by our team and are considered trustworthy, as well as being fully licenced.
If you want to check if a betting site which is not mentioned on this website has a licence to operate in the United Kingdom, you can do so via the Gambling Commission website.

Top UK Online Bookies

The number of licensed bookmakers in the United Kingdom seems to be increasing each month. Some are better than others and naturally, we have our favourites.

Our bookmaker reviews provide you with full information on the best betting sites in the UK. We’ll tell you about the best UK bookies for free bets, the bookmakers scoring highly for customer service, and the top UK bookmakers for payment methods, live streaming and much more.

When we consider which the best online bookies in the UK are, we look at all a number of areas before publishing our reviews. We’ll tell you about any free bets currently available, and walk you through the sign-up process, as well as making sure you’re using the right promo code should one be required when you’re completing the registration forms.

For a UK bookmaker to be considered one of the best, they need to offer betting on a wide range of sports, and we’ve got lists of the sports available at each betting site. Our guides provide you with a full rundown on the various payment options available, plus we’ll tell you which UK bookmakers are fastest to pay out your winnings, which offer the best odds, which regularly make it to our bookie specials page, and which have additional features such as Cash Out.

Best UK Betting Prediction Sites

A number of betting prediction sites can be found in cyberspace and, sadly, some of those claiming to be the best UK prediction websites still charge for their services, without any real way of monitoring just how good they are, promising much but delivering very little.

Some of the best betting sites also have blogs which are a good resource when it comes to finding betting predictions, while websites such as ours provide free betting tips every day of the week.
Not everyone has the time to study the form ahead of a horse race or do hours of research ahead of a football match, so our team of expert tipsters are on hand every day, providing a huge range of predictions and bets to help you find value and winners across a wide range of sports.

The team have betting predictions for football, tennis, darts, horse racing and many other sports, and have a great track record when it comes to predictions and picking winners. Plus, we never charge. Ever.

Our betting predictions include match previews and predictions, and multiple accumulator bets. Each day we also select one bet from our various predictions to share as our Bet of the Day – the wager we think has the best chance of successfully cashing in. Not only do we look for bets that have a good chance of winning, we also look for value to get you the best possible return.

We can’t force you to back our tips, but our team put their reputations on the line every day as part of the daily service this website provides, along with best free bets, bookmaker reviews and more.

Top UK Betting Sites FAQs

How many betting sites are there in the United Kingdom?

At time of writing, more than 80 bookmakers are licensed to operate in the UK. The legal betting age in the UK is 18 years and sports betting in the United Kingdom is completely tax-free for all players.

Which UK bookies have the best Cheltenham Festival free bets?

Every March, over 250,000 horse racing fans attend the Cheltenham Festival, while millions more watching on television. You’re always guaranteed to get free bets for the Cheltenham Festival. The majority of UK bookies will also offer various special offers such as enhanced odds and money back on losing bets.

UK bookies may also offer free bets for existing customers at the Cheltenham Festival and we have details of the current offers available for Cheltenham and other horse races, with our bookie specials page updated daily.

Which bookies accept PayPal?

A number of betting sites in the United Kingdom use PayPal. It is the top choice for many punters, largely because of how quick and secure it is to deposit funds into your betting account. Some bookies even offer free bets for new customers who make their initial deposit via PayPal when opening a betting account.

Betfair was the first betting site in Europe to use PayPal, and other major sportsbooks aimed at punters in the United Kingdom soon also began to offer the online payment system for both deposits and withdrawals. Using our comparison table, you can get a full list of the bookies accepting PayPal in your country.

Which UK betting sites work in Spain?

Online betting in Spain is extremely popular and a number of well-known bookmakers offer legal online sports betting. Football is the most popular sport to bet on in Spain and several teams in the country’s top league, La Liga, have sponsorship deals with betting sites.

Tennis, basketball, futsal and Formula 1 also popular to bet on in Spain. Our comparison tables will provide you with a full list of the betting sites you can bet at in Spain.